Posted by: audreybenenati | June 10, 2010

Licensed to Kill Bestows “Golden Coffin” Award Upon Philip Morris International

On May 12, 2010, Licensed to Kill’s Senior VP of Corporate Communications attended Philip Morris International’s shareholder meeting in New York City to bestow the company’s prestigious “Golden Coffin” award on the company’s CEO and board.   Here is a transcript of her remarks:

Good morning, Louis. You may remember me. I’m Cora – Cora Prutspin, Senior VP of Corporate Communications for Licensed to Kill, the world’s first and only truthful tobacco company, online at

I just had to stand up here and offer a word of praise for what your company does amidst this litany of complaints from youth and nurses and all these other folks. First off, I’d like to commend you for your poetic way with words: “refreshing and flavorful taste sensations” “legitimate industry” and my personal favorite “corporate social responsibility” – as if you’re not responsible for millions of deaths. Deliciously deceiving and oh so Orwellian – almost makes my heart flutter!

Of course, when things don’t go your way, it certainly helps to have top notch lawyers at your beck and call. I think I speak for all of us here in the tobacco industry in thanking you for taking the lead in challenging those pesky policies in Uruguay, Norway, Turkey and beyond that threaten the health of our industry. Got to nip such measures in the bud or they spread like cancer and kill profits!… Licensed to Kill Bestows “Golden Coffin” Award Upon Philip Morris International.



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